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Who We Are
We’re a dog-obsessed family who believes life’s better with fur on your clothes and laughter in your heart. That’s why we make the funniest, coziest t-shirts for your morning walks, coffee runs, and dog-park adventures. Each design is inspired by the quirks, chaos, and unconditional love our pups bring into our lives — and created to spark smiles and conversations with fellow dog lovers who just get it. Because finding your pack shouldn’t be hard — sometimes, it just takes the right tee.
Our Values
At The Pawsitive Initiative, we believe in leading with compassion — for animals, for our planet, and for one another. Every product we create reflects our commitment to empathy, using eco-friendly materials and responsible manufacturing to reduce our paw-print on the environment. Beyond products, we strive to build a community rooted in kindness, laughter, and understanding — connecting animal lovers who share a passion for making the world a little brighter, one wagging tail at a time.